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Hester Cockcroft


I'm Chief Executive of Awards for Young Musicians (AYM).  We work across the UK to give exceptionally musically talented young people from lower income families the support they need to overcome the barriers they face in fulfilling their potential. Simply having talent doesn’t, on its own, enable a young person to progress from early, unidentified, unsupported potential to musical excellence, or move to creative confidence and the chance of a career in this century’s rapidly changing musical industry. We combine tailor-made support for individuals with help for music teachers and advocacy and research, feeding into national policy and helping to ensure that the sector works together to give young people’s talent a chance.